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Showing posts from September, 2018

Using Video to Promote ALA Banned Books Week

When promoting ALA Banned Books   Week  (BBW), most librarians have probably turned to the ol' reliable book display, like so: Click images to enlarge Book displays are great.  They centralize selected items, focus patrons' attention on a particular topic or theme, and they're relatively easy and inexpensive to produce.  But they're just so, well, static.  Stuff just sits there until patrons come along. Another popular static medium we use to promote BBW is the customized book mark.   These take a bit more work but are fine as promotional tools, as far as they go. How about something more, say, techno-savvy? 2018 Banned Books Week Promo Trailer by Mooresville (Indiana) Public Library 2016 Banned Books Week Promo Trailer by Mooresville (Indiana) Public Library Since 2010 my library has used videos to promote BBW.  There are the promo trailer variety (above) that help stimulate interest, and thes...