Skip to main content

Circulating WiFi

When the Who told us we should be "Going Mobile" on the album Who's Next (1971), we weren't thinking about mobile devices and wireless internet access.  Pete Townshend had something else in mind when he wrote the lyrics (i.e., the joys of travelling the open road in a mobile home). [FN 1] But today, going mobile conjures people carrying smartphones, tablets, other handheld computers or mobile devices.

Not everyone, however, is sufficiently affluent or technologically sophisticated to purchase and utilize their own mobile devices. That's why public libraries still offer computer workstations for public use.  Some folks have laptops or desktop computers but can't afford a monthly internet service provider.  Coming to the library may not always be convenient for patrons (such as when the library's closed).  If only internet access were mobile!

Thankfully, libraries now offer portable wireless broadband devices (WiFi) that patrons may checkout using their library cards. At my library, we use Sprint WiFi Hotspots, which provide wireless 4G online connectivity to multiple computing devices.  The Hotspots look like this:

Sprint WiFi Hotspot with USB cable and power plug adapter

We furnish patrons with an information packet when they checkout a Hotspot (along with our circulation policy).  Our promo trailer (below) is one way we market the devices; we also promote them on our website, social media, outdoor LED sign, handouts, and signs inside the library.  We circulate three Hotspot devices.

WiFi Hotspots Promo Trailer,
by Mooresville Public Library

These WiFi Hotspots have been extremely popular.  Patrons check them out constantly, and there is a healthy holds list.  It is just another service that we as a public library may offer our constituency.

[FN 1}: Grantley, S.; Parker, A.G. (2010). The Who by Numbers. Helter Skelter Publishing. pp. 94–95. ISBN 978-1-905139-26-2.

P.S.  Here's "Going Mobile" by the Who, from the album Who's Next (1971) (video by Mark Allen Parker [2012]).


Popular posts from this blog

Using the MARC 856 Field for Book Trailers

Book trailers are videos used to promote particular books and encourage patrons to read them. They are comparable to movie trailers as marketing tools.  Book trailers are often posted on dedicated video channels, such as YouTube or Vimeo, or on websites, blogs, or other social media.  At Mooresville Public Library, we place our book trailers on the MPL YouTube Channel, as well as links on our website and social media.
Here's an example of one of our book trailers:
MPL Book Trailer #322 A Man Called Ove, by Fredrik Backman
How do patrons discover our book trailers?  A simple Google search (or YouTube search) with the book's title and "book trailer" will retrieve them, along with hundreds of other videos.  Visitors to our website may see our specific web page devoted to videos, or may click links to our YouTube channel or other social media accounts (Facebook, Twitter, Pinterest, blogs) that feature our videos.  But these are indirect methods of distributing this type of c…

Making Library Videos: Types of Videos

What types of videos can library staff create?  Nothing is beyond your imagination.  Let's consider a few options.  At my library, we have made videos in the following categories:
Book trailers, which promote particular books;Program trailers, which showcase specific library programs;Promo trailers, which feature certain library events, services, collections, technologies, or other resources;Instructional videos;Local history videos;Music parody videos;Readalouds (of children's books);Singalongs;Children's songs;Puppet shows;Video blogs (vlogs);Readers' advisories;Children's crafts videos (for library programs);Public Service Announcements; andLibrary board reports.Sometimes, a single video may include several of these functions.  Would you like to see some examples?
First, a book trailer.
MPL Book Trailer #366 Stepping Stones: A Refugee Family's Story, by Margriet Ruurs; illustrated by Nizar Ali Badr
Next, a program trailer.
Watercolor Painting Program Trailer (2017)…

Using QR Codes to Promote Book Trailers on Book Displays

The ubiquitous book display is a mainstay of traditional collection promotion in public libraries.  How many of these have you made over the years?  Frankly, I've lost count.

Book displays increase item circulation because they attract patrons' attention and provide them with immediate gratification without their having to search for what has caught their interest.  The books are right there; just grab them and head for circulation to check them out.  Nothing could be easier.
But what if the books are carefully wrapped-up (say, for a banned book display, which we did a couple of times), and patrons can't read the back cover descriptions?  For ordinary book displays, is there something more visually engaging that could appeal to patrons than just having to read the book jackets?  That's where book trailers could help "sell" the book. Wouldn't it be nice if patrons could watch the book trailers while they're looking at the books on a display?

Click Images …