Skip to main content

Making Library Videos: Music Soundtracks

Library videos need a musical soundtrack.  Let's try a little comparison to illustrate.  Turn-off the sound on your computer, mobile device, or whatever technology you're using to read this blog post.  Then play the book trailer (below).


MPL Book Trailer #177
Floor Four: A Novella of Horror, by A. Lopez, Jr.


Now, turn on your sound and replay the book trailer (the music's a bit soft at the beginning, so turn it up loud so you can hear clearly, or, better yet, use earphones).

'Nuff said.

Musical soundtracks set the mood of a video, especially when there is no voice-over track. Consider a couple of examples.

MPL Book Trailer #49
Treasure Island, by Robert Louis Stevenson


MPL Book Trailer #46
Good-Bye, Mister Chips, by James Hilton

Live-action videos benefit from music, too.  Like this one, for instance:


OverDrive Promo Trailer, by Miss Rachel & Miss Michelle

How do you find music for your video soundtracks?  There are websites that offer royalty-free music, such as PD Info, Royalty-Free Music.com, SoundCloudDigital Juice, Purple Planet Music, Bensound, Free Music Archive, Free Stock Music, and many, many others, some of which cost money (and are quite expensive), and others of which are free.  One must exercise caution and investigate the sites supplying the music to ensure that they are not infringing upon anyone's copyrights.

At my library, we don't use any of these (or other) websites to download royalty-free music. We don't have to.  We have our own composer who writes original compositions for nearly all of our videos.  It's not commonly known, but he is willing to share his music royalty-free (at no cost) to libraries to use in their videos, provided that he receives an on-screen attribution in the video credits.  Librarians may contact me for further details.

If you'd like to listen to some of our composer's instrumental selections, please visit his:



Our composer's music has been instrumental (no pun intended) to our videos' success.  We would never have reached over a million views on our YouTube channel had it not been for his wonderful compositions.

Once you've decided upon a source for your musical soundtracks, what types of videos can your library craft?  We'll be blogging about that in upcoming posts.

Comments

Popular posts from this blog

"Library Spokescritters" Social Media Success Stories

Previously, we discussed how libraries could use "spokescritters" (i.e., resident animals) to promote their services and collections.  Many of these "spokescritters" have taken to social media as their primary promotional vehicles.  How successful have they been?
Consider Mooresville (Indiana) Public Library's feline roving reporter, Cauli Le Chat.  Her blog, Cat's Eye View @ MPL, has been viewed extensively--as of right now, it has 475,341 viewings.  We saw this graphic from yesterday's blog posting:
Total Blog Viewings (as of February 24, 2018) Cat's Eye View @ MPL
Mooresville Public Library (MPL) serves Brown Township in Morgan County, Indiana, which has a population under 15,000.  Furthermore, Cauli Le Chat officially "retired" as roving reporter early last year, because she doesn't get out as much as she used to (she once lived down the street and would hangout outside the library--hence her "roving reporter" status), and al…

Book Challenges Due to Social Media Exposure

I work at Mooresville (Indiana) Public Library, and we occasionally receive challenges to items in our collections (usually books) that some patrons consider offensive, unfair, or contrary to their particular religious or value system.  Most of these challenges come verbally from irate patrons complaining to the circulation desk staff.  The library provides a written form in which patrons may explain their objections to specific items and their reasons, but, not surprisingly, many people don't want to commit their attacks to writing.  It's much easier to simply bellow at library staff and demand that the "undesirable" materials be removed "immediately."
We insist that the form be completed before an independent committee will review any complaints.  When patrons fill-out the form, they often cannot identify passages or page numbers upon which the offending words or ideas were presented.  That, of course, if because many people who challenge books and wish to…

Using Video to Promote ALA Banned Books Week

When promoting ALA Banned BooksWeek (BBW), most librarians have probably turned to the ol' reliable book display, like so:

Click images to enlarge

Book displays are great.  They centralize selected items, focus patrons' attention on a particular topic or theme, and they're relatively easy and inexpensive to produce.  But they're just so, well, static.  Stuff just sits there until patrons come along.
Another popular static medium we use to promote BBW is the customized book mark.

These take a bit more work but are fine as promotional tools, as far as they go.
How about something more, say, techno-savvy?


2018 Banned Books Week Promo Trailer by Mooresville (Indiana) Public Library

2016 Banned Books Week Promo Trailer by Mooresville (Indiana) Public Library

Since 2010 my library has used videos to promote BBW.  There are the promo trailer variety (above) that help stimulate interest, and these are reasonably effective (some of ours have been viewed thousands of times).  Book trailer…